Your premiums are their recurring bill. Make it rewarding.
Wellfold is a plug-and-play engagement and loyalty platform. Your policy protects them. Wellfold keeps them.
Total payment volume, 2026
Transactions through the Wellfold platform
For Insurance Carriers
The strongest customer relationships are built between renwals.
Policyholders interact with their carrier once or twice a year: at billing and at claim time. Wellfold gives customers a reason to engage with their insurer—not because they have to, but because they want to.
How It Works
Deliver everyday benefits to your policyholders- not just when they file a claim.
Your customers simply connect their existing debit or credit card to Wellfold once, enabling them to earn rewards on everyday purchases- on top of their existing card’s rewards perks.
For your policyholders
Touchpoints
Weekly, personalized
Engagement
In-app and notifications
Rewards
Cash back on everyday spend
Brand Partners
Thousands of merchants
For you
Retention
Policyholders stay longer
Loyalty
Stronger brand affinity
Renewals
More policies renewed
LTV
Higher lifetime value
Cross-sell
More lines per household
Customer Insights
Spend and engagement data
The Results
90.3%
average platform engagement rate per month
1.7x
average weekly customer touchpoints
42%
policyholder renewal rate
99%
Wellfold retention rate
Wellfold Program & Partner Metrics, October 2026
Platform
A rewards program branded as yours, building trust and keeping you top of mind.
Fully customizable
Every program can be customized to create a unique experience for your policyholders.
Live in weeks, not months
We’ve designed Wellfold to be a plug-and-play experience for maximum efficiency.
Trusted Partners.
Wellfold runs on established payment networks, works with brands your policyholders already love, and is built with regulators, not around them.
01
Card Networks
Powered by the world’s leading payment networks.
02
Brand Partners
Some of the thousands of brand partners we work with.
03
Regulators
We’ve met dozens of state regulators to ensure regulatory compliance.
